An unprecedented publication showcasing Gucci as never before, including thought- provoking essays, commentaries and authoritative anecdotes along with previously unpublished contemporary and archival photography. Published in conjunction with the opening of the new Gucci Museum in Florence, Gucci is the ultimate celebration of the world- renowned fashion house. Told through the loose grouping of words, concepts, shapes and moods, the book tells its story through new conceptual forms and the free links between images, symbols and objects. Edited by Gucci Creative Director Frida Giannini, with essays and inserts by contributors including Katie Grnad, Peter Arnell, Rula Jebreal, Christopher Breward and Stefano Micelli.
